My name is Lilly and I am the founder, a Vietnamese mother of three, who was inspired to provide ethical and stylish children’s clothing available for everyone. The name Kem was created from each of my children’s initials, as a creative way to integrate my three biggest inspirations into my business.

I was an office manager in an integrated healthcare clinic for many years. When I gave birth to Mason, I knew I wanted to stay home full time. It didn’t take long before I got pregnant with Emma, and the idea of being a work-from-home mom solidified. With two young children at home, I wanted to do something I was passionate about while being present in their lives every day.

I wanted to make it possible for parents to buy children’s clothes without sacrificing style, quality, sustainability, ethics, and comfort. Eventually, I decided to open my own mom-owned online store, and Kem Kids & Co was officially born.

Now we offer clothing for both genders, gender-neutral options, and comfortable, trendy, high-quality pieces. As a mom, I understand how important quality is when it comes to what you put on your child’s body. I know that many moms struggle to find fashionable pieces they can feel good about purchasing.

Thank you for choosing our shop for your little ones. We strive to provide the best quality and comfortable clothing for your babies, while also keeping up with the latest trends. We hope you find everything you need and more on our website. Thank you for your support and trust in our brand.

Lilly <3